3/4/2023 0 Comments Elevator pitch superhotWhat drives you as a person determines the believable degree of success you can achieve. So, the “Why?” in pitching can be translated into the authenticity of motivation. Investors do not invest in ideas they invest in the people behind those ideas. That is also how most of the investment sector works. You have to forge that idea into tangible gameplay. I am not saying that having a great idea doesn’t help or is irrelevant, but the hard part is doing it. Of course, I’m simplifying things here with this example, but the point is that the “why” gives you an insight about people, and this is what it is all about – the people. In the second one, you’re dealing with a passion-driven, innovative approach. So, we propose to do a game about…”Įven if you pitch the same game afterward, you know that you’re dealing with an opportunistic dispassionate approach in the first pitch. We have an idea that can push this genre forward, despite the immense competition out there. “Yes, we know it sounds crazy to pitch a battle royale game in 2021, but hear me out – we love BR games, we breathe BR, and most importantly, we understand BR games. “Battle royale games are continuously popular, and although we will be a little late to the party, there is still a big deal of money to be made on this genre if you put a good idea on top of that. Let me give you an example: Let’s say we want to pitch a battle royale game in 2021 after having already had games like PUBG and Fortnite. You can pitch the same game in the same way, but depending on the “Why,” the strength of the pitch will vary. We often know what our game is about we sometimes even know how to do it, but we rarely focus on why we want to do a game we are pitching, and this is a critical factor. That motivation will determine the pitching outcome more than the idea itself. Why are we pitching? The importance of motivationīefore you get into the nitty-gritty of the game idea you have, it’s important to understand your motivation behind the idea. In this article, I will try to convey some of my experiences to do the same for your gamedev endeavor. I make them pay us millions for the games we make. I co-founded Anshar Studios in 2012, and I am the main person responsible for business development here, which means that I’m responsible for pitching ideas to other companies. For example, while pitching to publishers, it’s important to show that not only is the idea good, but the game can be pulled off. We are trying to convince someone that our idea is awesome and plausible. But the goals of a pitch are usually the same. We pitch in various circumstances – To investors, to publishers, to clients, to our peers.
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